Blog
Do Your Web Pages Have Too Many Words?
When people think of SEO, the first thing that comes to mind usually regards the use of keywords. In fact, it isn’t uncommon for someone new to digital marketing to think that keywords are the only part of SEO. Once upon a time, stuffing a webpage or blog with as many relevant keywords as possible was an effective, albeit misleading, digital marketing maneuver. By including an abundance of the keywords likely to be used by Google visitors to...
Finding Blogging Inspiration When You're Burnt Out
These days, it isn’t simply enough to have a blog on your website — you need to have an active blog, as well. A regularly updated blog lets the visitors to your site know that your business is alive and thriving. Blogging, of course, raises your SEO results, giving your business a boost. For the greatest success, it is usually recommended to post in-depth, weekly blogs that are engaging and a mixture of headers, subheaders, photos, and video. Now, this...
Is LinkedIn Dying or Just Getting Started?
When it comes to social media, LinkedIn is often forgotten in the land of Facebook, Twitter, Instagram, and even Snapchat. For years, people have speculated on and off that LinkedIn is becoming obsolete, but for that same length of time, the website has remained — and, you may be surprised to learn, doesn’t seem to be dying at all. In fact, with Microsoft having acquired the site back in 2016, LinkedIn now boasts nearly 600 million users.
The Professional...
Why a Blog Is Essential to Your Website
These days, every website has a blog, and for good reason — hosting a blog on your business’s website boosts your website’s appearance in search rankings, provides original content for your social media pages, builds consumer trust, and generally leads to a more professional, active web presence that generates leads and clientele.
Google Loves New Content
Maintaining a consistently updated blog is going to put you well ahead of the search rank...
Why It Helps to Hire a Team of Bloggers
If you want to grow your online platform, you need a blog. A blog is a perfect way to draw in potential customers, boost your SEO, and set yourself up as someone knowledgeable in your industry. If your blog posts are engaging and helpful, readers will be more likely to read more posts and look into your services further, turning clicks into leads. But a blog can take a lot of time and needs to remain engaging consistently. That’s why sometimes it’s best to turn it...